Local Ad Sales Manager - Midland, TX
Company: Altice USA
Posted on: December 5, 2018
Local Ad Sales Manager - Midland, TX a4 Media offers local and regional advertising for businesses across a wide range of platforms, including interactive channels, on-demand services and cable television networks, powered by censuslevel data and cuttingedge data analytics solutions. This position will be responsible for driving revenue growth and increasing advertising market share through management of a local sales team. They will be expected to ensure client satisfaction and sales responsiveness on all accounts, with a focus on leveraging total audience data to drive business results. The Sales Manager will also be responsible for generating new business opportunities/leads and ensuring profitability as industry focus evolves in a competitive landscape, adapting as product/services evolve. Responsibilities Responsible for attaining/exceeding budget Responsible for managing the local advertising revenue generated by the Local team. This includes all revenue streams Linear, Digital, all future products and services, etc. Responsible for embracing, communicating and executing the mission of A4 Responsible for the development, communication, and follow through on local tactics required to achieve and drive budget Spends a majority of time actively involved in the day to day of performance managing, coaching, developing, motivating and training the AE staff This includes attending sales calls with AE's to help close business and provide feedback to AE Holds weekly one on one meetings with each AE to review status against all accounts, understand key activity, and opportunities in the pipeline or pending Ensures quality and consistent Salesforce, DOMO, utilization as the core database and management tool for the Team Enforces Account Receivable policies Partners with Pricing and Planning Teams, Marketing Team, Local Sales and Traffic teams to create special packaging of media to achieve and exceed stated revenue budget goals Assess ongoing systems, operational and servicing needs of Local Ad Sales to maintain industry service standards. Conducts and prepares weekly sales meetings with the team Champion local performance based incentives/recognition and builds a culture of friendly competition Plan and implement strategies for the growth of advertising sales zones within respective area, include leveraging tools to optimize media planning and sell data differently Provide leadership, direction, and resources as needed for local sales staff to ensure performance and growth Be a strong motivator, hold team/individuals accountable, engage and develop the team Provide direction, training and coaching to the Account Executives Plan, forecast, analyze, and execute tactics to support sales objectives Utilize sales reporting and analytical data to inform decisions that increase profitability Manage and maximize inventory usage This role is based in Midland, TX Bachelor's Degree or equivalent work experience required Minimum of 5 years of successful media sales or equivalent experience Minimum of 3 years prior sales management, preferably in media sales Internet Advertising Sales required Proficiency with internet terms and concepts, including social media Knowledge of the local media market and local contacts preferred Proven ability to motivate sales staff Financial/budgeting experience Strong mathematical and analytical skills Demonstrated success managing team performance to meet and exceed sales targets Track record of championing change to move business forward Demonstrated use of sales reporting tools and analytics to inform business decisions Strong consultative sales skills (understanding needs, handling objections) Strong people/relationship management skills (with a focus of coaching and development) Demonstrated strong presentation and sales skills Excellent verbal and written communication skills Can successfully interface with all levels of management Solid influencing and negotiation skills Can analyze problems and probe facts Knowledge of business planning in a sales environment, related reporting/analytics and forecasting skills (knows what levers to push) Ability to multi-task, prioritize and organize effectively We are an Equal Opportunity Employer M/F/Disability/Vet and maintain a drug-free and smoke-free workplace.
Keywords: Altice USA, Midland , Local Ad Sales Manager - Midland, TX, Executive , Midland, Texas
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